Reels & Carousels — you describe it, CC builds it.
There is no tool to learn. You work by talking to CC (Claude Code) on your Mac — text or voice, Spanish is fine. You describe what you need, click the photos you like, approve the preview. Everything technical happens in the background.
The one rule: your input is always the same three things — a short brief, photo clicks, and a yes or a change request. If a workflow ever asks you for more than that, something is wrong.
~33–40 second photo reels · 9:16 · proven since April 2026 (Fire Reel)
Tell CC in 2–3 sentences: the topic or feeling, who it's for, and the call to action.
"Fire as ancient human technology, community and remembrance. Target: facilitators. CTA: DM FIRE."
CC searches the photo library (7,698 photos) and opens a visual gallery in your browser. Click the ones you like, copy the selection, paste it back to CC.
If a specific image doesn't exist, describe it in plain words — "a guitarist from behind at the fire pit, dark jungle background" — and CC generates it with AI, matched to the Casa Arkaana look.
CC writes the storytelling text for every scene — one message per scene, short lines, with the forbidden-word check applied automatically.
A browser preview shows every scene in 9:16 with the text exactly where it will be. Say what to change — "scene 3 darker", "shorter line here" — CC updates it live. Then approve.
CC renders the final MP4, adds it to the content queue, and shows you a preview frame. You approve it for publishing — done.
6–10 slides · 1080×1350 (4:5) · photo-only, photo + text, or text-only slides
Exactly the same rhythm as reels — the output is a set of finished images instead of a video.
Topic, audience, CTA — plus the carousel type (see structures below). For facilitator carousels, just paste the facilitator's Google Form answers; CC extracts the retreat name, dates, bio, activities and booking link automatically.
"Carousel for Sarah's breathwork retreat, April 15–20. Audience: her followers + ours. CTA: link in bio."
Same gallery as reels: click, copy, paste. Missing shots → describe them, CC generates.
CC writes every slide following the structure for the chosen type, plus the caption in Problem → Solution → Benefit form, in your voice. Forbidden words are replaced automatically.
Every slide is built in the Casa Arkaana look: the warm CA filter, logo, Cormorant Garamond, soft dark gradients for readability. Text-only slides (quotes, "What's Included") use the dark jungle background with gold accents.
All slides appear side by side in your browser, in posting order. "Slide 3 darker", "different cover photo", "shorter text on 5" — CC updates, you approve.
CC exports every slide as a finished PNG in a named folder, with the caption ready to copy. Upload the images to Instagram in order, paste the caption. Facebook cross-post: same images, same caption.
| Type | Slides |
|---|---|
| External Facilitator (8) | Cover → About the Facilitator → The Guides → The Space (4-photo grid) → Your Room → Beach + Cenote → What's Included → CTA |
| Own Retreat (10) | Cover → Vision → The Guides → The Sanctuary → Your Room → Activities ×2 → Excursions → What's Included + CTA |
| Workshop (4–6) | Cover → Includes → Photos |
| Wedding (10) | Cover → Sanctuary → Accommodation → Ceremony → Celebration → CTA |
| Quote carousel | Cover quote (text-only) → alternating photo + short-line slides → CTA |
Limits: max 10 slides for paid promotion, max 20 organic. Hashtags: max 5 in the caption.
The shared rules behind every piece of content
| Pillar | CTA |
|---|---|
| Place & Atmosphere | Comment INFO |
| Transformation | Comment RISING |
| Plant Medicine | Comment PLANT |
| Behind the Scenes | Comment INFO |
| Guest Stories | Comment INFO |
| Events | Comment [EVENT CODE] |
Temperature 18 · Contrast 11 · Sharpness 11 · Brightness 0. Warm and slightly dramatic — applied to everything, automatically.
Warm tones, candlelight, golden hour, jungle textures. No dominant blue sky, no crowds, no generic "tropical vibes".
Cormorant Garamond italic for reel & slide text. Dancing Script for quotes. Cinzel Decorative for the logo.
Every new post should sit comfortably next to the previous one in the grid — colors must flow.
| Never write | Write instead |
|---|---|
| psychedelic | plant wisdom / plant medicine |
| ayahuasca | ancestral plant ceremony |
| psilocybin | sacred mushroom ceremony |
| drugs | plant allies |
CC checks every text automatically — but if you write captions yourself, this table is the rule.